In the first quarter of 2023, the company focused on improving product quality and design and launched a series of innovative bathroom racks. These products have earned wide acclaim in the market for their superior durability and stylish designs. Through a close network of suppliers and agents, we ensure the high quality of our products while also enhancing our market competitiveness.
In order to maintain its leading position in the market, the company conducts comprehensive market research to understand the needs and preferences of global consumers. Through a data-driven decision-making process, we continually update our product lines to better fit a variety of home and garden environments. Data shows that 80% of consumers prefer to choose bathroom rack products with durability and innovative design, which provides a clear direction for our product strategy.
In the second quarter, we implemented a series of brand promotion activities, including participation in international exhibitions and online marketing activities. These initiatives significantly increased brand awareness and directly drove sales growth. As of the end of the second quarter, the company's bathroom rack sales in the global market had increased by 25% year-on-year, and its market share had correspondingly increased to 15%. This growth is inseparable from our close cooperation with suppliers and agents.
Focusing on the future, we will continue to drive business growth through innovation and high quality. Aased on market research data, we plan to launch more new products suitable for different consumer needs in the third quarter and further strengthen our A2A business model. Our goal is to achieve full-year sales growth of 30% and capture 20% market share in the global market.
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